#50000reasons to share a mince pie this Christmas

A campaign is highlighting the small things we can all do to that can have a big difference on someone experiencing loneliness this Christmas in Cambridgeshire and Peterborough.

The campaign #50000reasons, developed by Cambridgeshire County Council, Peterborough City Council and the Campaign to End Loneliness, is encouraging people to make contact with an older neighbour this Christmas.

Statistics suggest that as many as 50,000 older people who live alone across Cambridgeshire and Peterborough may be at risk of experiencing loneliness - that’s 50,000 reasons for you to act to tackle isolation this festive season.

The good news is that loneliness is preventable if we all work together and it’s the small and simple things that can work best this Christmas to reduce social isolation.

Christmas can be a difficult and isolating time for people who live alone or have family living far away. It can be a time when people reflect on what they have lost in life, increasing feelings of loneliness. It can also have impacts on health, with studies suggesting loneliness, living alone and poor social connections are as bad for your health as obesity.

While people of any age can feel lonely, as we get older factors such as living alone, bereavement, poor health and reduced mobility can lead to isolation, loneliness and put us all at risk of further ill health.

Our top tips for good deeds this December to help #endloneliness include:

  1. Delivering a Christmas card to a neighbour living alone and knocking on their door to introduce yourself and having a chat
  2. Asking a neighbour to introduce you to an older people who lives in your neighbourhood
  3. Inviting neighbours and friends around for a mince pie and a cup of tea
  4. Phoning older relatives and friends who you might not see this Christmas
  5. Doing an older neighbour’s Christmas shopping
  6. Helping to wrap presents for an older person
  7. Volunteering to help older people this Christmas. This could include getting involved in a local community group or Timebank. View https://do-it.org
  8. Helping older people join in social activities. For more details of local activities call Care Network on 01954 211919
  9. Checking on an older neighbour if you haven’t seen them for a few days to make sure they are in good health
  10. Helping someone put up their Christmas tree and take it down again

The campaign has more tips and information about loneliness, the things you can do and where you volunteer, visit https://www.cambridgeshire.gov.uk/be-well/resources-and-campaigns/50-000-reasons/

Kathy Hartley, Consultant of Public Health Medicine at Cambridgeshire County Council, said: “We know that loneliness can have serious impacts on people’s health, however, the good news is that there is something we can all do about it. Your small gestures this Christmas can make a big difference to someone experiencing loneliness at this time of year. Our top tips are really simple things that anyone can do. I’d encourage everyone to look at our #50000reasons webpage to see what they can do.”