It aims to recruit more foster carers from Cambridgeshire's Lesbian, Gay, Bisexual and Transgender (LGBT) community.
It is running to coincide with LGBT Adoption and Fostering Week, which runs from March 7 to 13, and aims to reach potential adoptive parents and foster carers with information about how they can make a difference to the lives of children and young people in care.
The special week is organised by New Family Social, a national charity run by LGBT adopters and foster carers for families and families-to-be.
Councillor Joan Whitehead, Chairwoman of Cambridgeshire County Council's Children and Young People's Committee, said: "We are delighted to be supporting this campaign and hope it will help reinforce the message that we encourage applications from the LGBT community. We look forward to hearing from more people who are interested in finding out more about this rewarding role."
Cambridgeshire County Council runs regular information events for potential foster carers and members of staff are also available to visit people at home to answer any questions they might have.
For more information about fostering please call 0800 052 0078 or visit www.cambridgeshire.gov.uk/fostering. If you are interested in adoption, please call Coram Cambridgeshire Adoption on 0300 123 1093 or visit http://www.coramcambridgeshireadoption.org.uk/.